“I DIDN’T REALISE THAT PERIOD BLOOD DRIPS OUT GRADUALLY… I ALWAYS IMAGINED IT TO BE A CONSTANT RUSH OF BLOOD”
— CIS-MALE, 23, LONDON
“MOST PERIOD ADVERTS ARE TARGETTED AT WOMEN. MENSTRUAL STIGMA IS JUST ANOTHER PART OF GENDER IDENTITY WHICH I FIND SO DIFFICULT TO FACE”
— NON-BINARY PERSON, 16, LONDON
“WHEN I GOT MY FIRST PERIOD I GENUINELY THOUGHT I’D SHAT MYSELF BECAUSE THE BLOOD INSIDE MY KNICKERS WAS BROWN! NO ONE HAD TOLD ME WHAT TO EXPECT VISUALLY”
— CIS-FEMALE, 30, SAIGON [TRANSLATED]
‘Amazing’
- Nick Whiting, Senior Expert, McKinsey & Company
